Articles
Exponential growth hacks for startups and SMBs.
Search Engine Deoptimization
Deoptimizing link building and on-page optimization to rank for competitive keywords.
Steal This Product Promotion Format
A very solid product promotion format for social video. Especially great for individuals speaking to the camera.
Outranking the New York Times in 5 Minutes
I outranked the New York Times in Google Search within 5 minutes of publishing an article that I outsourced for free.
Pour one out for Help a Reporter Out
Help a Reporter Out / Connectively is shutting down. Source of Sources, its incarnation is even better.
My LinkedIn Hacks Got This Guy Hired
3 LinkedIn hacks to make recruiters and interesting people reach out.
Engagement Statistics From a Viral Short-Form Video
Correlations and engagement stats from a viral video across YouTube Shorts, Instagram Reels, Facebook Reels, and TikTok.
25 Hooks for TikTok, Instagram Reels, and YouTube Shorts
25 thumb-stopping hooks for TikTok, Instagram Reels, and YouTube Shorts.
If people like it once, they’ll like it again.
Unless the subject matter is based on current events, if people like it once, they’ll like it again.
Five marketing stories that will blow your mind
Five insane marketing stories. Two on SEO hacks. Two on organic social media hacks. One on copywriting.
My Exact Social Media Posting Strategy
This is my exact social media posting strategy, learned from posting videos for 545 consecutive days. 1,100+ total posts.
I got harsh feedback. I listened.
Rather than getting demoralized by harsh feedback, I listened. It made me viral.
YouTube SEO, EMDs in SEO, and Instagram’s Flagged for Review Followers
Wild digital marketing experiments and results from this week.
Ranking My Newsletter
Exactly how I got my newsletter to rank #1 on Google for “growth hacking newsletter.”
Link Getting Backlinks in Hyrule
How marketers are using 𝕏’s Grok 2.0 and the crazy podcast guesting plan I have for my product launch.
Using SEO to Get Guest Writers, Clout, and Users
How I used SEO to get guest writers for our unknown blog, bringing us more top-of-mind awareness, users, and Domain Authority.
YouTube Shorts SEO
YouTube Shorts SEO is one of the biggest opportunities in marketing that so few marketers are thinking about.
Lessons From Ryan Reynolds
Lessons from seeing Ryan Reynolds, Jay Penske, and Jonathan Grey speak at the 2024 Forbes Iconoclast Summit.
Going Viral Ten Times With One Video
How to create a library of evergreen viral content that will continue to go viral forever.
LinkedIn Video Is Getting Turbocharged: How to Take Advantage of LinkedIn’s New Prioritization of Video
LinkedIn video is getting prioritized in the LinkedIn feed. Here’s how to take advantage of this new change.
Pareto SEO: The 20% of SEO That Matters
SEO, like everything in life, abides by the Pareto Principle. You get 80% results from 20% effort. Here’s a good deal of this 20%.
Ranking on Google in Under 24 Hours
How I repeatedly rank on Google in under 24 hours of posting my content.
SEO Experiments From the Google Algorithm Leak
SEO experiments with crazy results in the wake of the May Google Algorithm Leak.
When do I use music in my videos?
My thoughts on when it is best to use music in mobile videos such as TikToks or Instagram Reels.
Framing – This Slight Shift Got 14,615% More Views
How a slight shift of framing dramatically changed the performance of two videos with identical subject matter.
Personalize: How He Gets $1,000,000 ARR With Only 450 YouTube Subscribers
How Hale Fitness uses personalized YouTube videos to close 50% of cold prospects from paid ads.
The Head of Instagram Won’t Stop Talking About This
Three powerful marketing tricks I learned this week. Instagram, Gmail, and content marketing.
How Much Do Instagram Accounts Sell For?
This is how much money Instagram accounts sell for. Learned from somebody who flips accounts and just had an acquisition.
SEO – Down the Funnel
Marketers and SEOs are waking up to the death of top-of-funnel keywords. Finally.
Viral Stunts: Lower CaC, Increase Awareness, and Get Backlinks
Three brilliant viral stunts that reduce CaC, increase awareness, and attract SEO backlinks.
No Extra Work
An automation that’s getting me tons more visibility – without me doing any extra work.
Pulling off a Crazy Launch With No Money – The Pimentae Tequila Story
How Pimentae Tequila had a successful launch after running out of money during development.
Raise Prices: Stories of Effectively Charging More
This advisor to Stripe tried 31xing his prices. And nearly got away with it…
The Inside Story of How Tony Delivers Manufactured Virality With No Marketing Budget
How Tony Delivers went from ideation to filled capacity in a week after launching using only free viral marketing.
How to Grow On Instagram in 2024
Proven instructions for how to grow on Instagram in 2024. Examples, tools, and a step-by-step walk-through.
I Used This to Meet with Top Business People While Living Around the World
How I use Lunchclub to meet with top business people while living anywhere.
Low-Priced TikTok Outsourcing and Easy Backlinks for New Sites
Three incredible content, SEO, and networking hacks.
Stories of persistence in marketing
Stories of big wins in marketing achieved by not giving up.
De-scamming scammers and finding big wins
How to use MozBar to discern the legitimacy of websites and find big SEO wins. I use this daily.
How to do SEO for a newsletter
Everything is revealed. This is the exact SEO I’m doing for my personal newsletter, which is working very well.
Seven viral hooks
Seven viral hooks to use on TikTok, Instagram Reels, LinkedIn, YouTube Shorts, and TwitterX.
The 24 Best Games for YouTube in 2024
A highly researched list of the best games to play for YouTube videos in 2023. Includes games from all platforms as well as mini-games.
People with websites don’t know this
How to find low-hanging fruit keywords and how to get SEO traffic with them.
This website didn’t exist one year ago
This website was created less than one year ago. Now it ranks on Google for over 200,000 keywords.
Marketing hacks that seem too good right now
Four marketing hacks that feel too good to be true, which may not last long.
Game changers from this week
The TwitterX Ads Glitch is working again, Grok is a valuable search engine, and Featured.com is the new best link-building tool.
Just a bit of extra text
Just a bit of extra text added to video descriptions, filenames, and more makes you more discoverable.
How to Get On Podcasts as a Guest in 2024: The Easy Way
The best way to get on podcasts in 2023 is also the easiest.
Sam Altman just fired as CEO of OpenAI
In the world of media, what’s in this article is called “Newsjacking.” Spinni
Automate Press Outreach and Have Journalists Come to You
My three favorite tools for having journalists and influencers reach out to me!
How I built my TikTok audience
I’ve uploaded daily to TikTok for the past year. These are the four biggest lessons that catapulted my growth.
Why Marketers Love TikTok
With TikTok, you have tons to gain and little to lose, except time, but people don’t realize how little time is required.
Growth Hacks for Leveling up Your Bulbasaur
SEO is just like a role-playing game. Here are some growth hacks for it.
Saving a Radio Show With 4chan
The step-by-step for how I used 4chan to build a movement around a once pitiful college radio show.
More Traffic Than You Think
If you’ve ever looked at keyword tools to figure out how much traffic you could get from SEO, it’s more than you think.
I have the #1 marketing podcast in…
My under-2.5-month-old podcast is ranking #1 for marketing in several countries. Here’s how I accomplished this.
Tricking Kim Kardashian on to a No-Name Podcast
Guerilla marketing tactics you can use to get celebrities for your brand.
Nobody Knows This About Instagram
The best hooks to use for TikTok, Instagram Reels, YouTube Shorts, LinkedIn, email, articles, and more.
Crispy Images: How to Make Any Photo High-Resolution
How to make any already-taken photo high-resolution. This solution is free, fast, and easy.
The Secret Story of How Bobbi Althoff Got Drake on Her 4 Month Old Podcast
How Bobbi Althoff got Drake on her new podcast, quickly making it one of the top podcasts in the world.
How to Capitalize on the LK99 Hype Cycle
How to use the hype and excitement around LK99 to jumpstart a big material science brand.
How to Do Coffee Shop Marketing for Starters in 2024
A thorough guide on how to do free marketing for a coffee shop or chic café.
6 Simple Strategies for Delivering a Speech to a Large Crowd in 2024
Ever sat through a boring speech? If you can create an experience that leaves your audience impressed, you’re likely to leave an indelible impression.
10 Easy Rehearsing Tips for Actors That Will Make a Difference in 2024
Rehearsing tips from acclaimed actors and coaches. Incorporate these pieces of advice into your training and become a better actor.
5 Amazing Ways to Market Your Airbnb Listing in 2024 and Earn More Money
Five pieces of advice designed to give your Airbnb listing greatly increased demand.
Making $4,000,000 YouTube Videos
How MrBeast makes the best YouTube videos, how to be desired by FAANG companies, and how Easlo makes so much money with Notion.
FouseyTube’s Wild Redemption Arc
How FouseyTube used Twitch and humility to turn himself from a hated, irrelevant YouTuber to a beloved icon.
How to Get Thousands of Listeners to a New Podcast for Under $5
How to use TwitterX ads to create distribution for podcasts. Podcasts, unlike many other forms of media, require promotion.
The Submarine Is in Trouble in Japanese
How to use TikTok if you’re an entrepreneur, student, employee, or freelancer. Explained with OceanGate as an example.
How I Do Cold Outreach: Don’t Fear the Cold
Cold outreach is one of the most difficult and one of the most lucrative marketing channels if done properly. Here’s how I do it.
Cold-Fundraising Alternatives for More Efficient Capital
I see many founders wasting their time trying to fundraise cold. Here are alternatives so you can access capital faster and more efficiently.
Nothing in the World Can Take the Place of Persistence
Ray Kroc states the importance of persistence, and James Clear explains why persistence works in business. This is why I make videos daily.
My Love Letter to Bottom-of-Funnel SEO
Why I love bottom-of-funnel search engine optimization and how I use it to get customers.
What I Learned About Networking Going to NYC Tech & Business Events Every Night for Three Years
Lessons from trying to sell consulting/contracting services at tech and business networking events in NYC for three years.
Businesses That Generate Revenue Immediately vs. Your Software Startup
From now on I’m going to become obsessed with businesses that can generate revenue right away.
How to Make Money as a Creator: A Star Wars Story
How creators monetize their content and followings – analogized through Star Wars.
How to Utilize Trending Topics for Easy Visibility
How I’ve used trending topics to get hundreds of millions of views, go on TV shows, and make a healthy income.
Zapier Automations + AI + Twitter Ads?
I’m combining Zapier Automations with AI-generated text and images and ultra-cheap Twitter Ads.
This Is How Much I Paid For 135,000 Impressions
I’m getting the most insane results with Twitter Ads. I paid a breathtakingly low price for 135,000 impressions. Read on for the price.
Thoughts on Buying Twitter Followers With Promoted Account Ads
Here are the results I have gotten with Twitter Promoted Account Ads and why I believe they will be the next big thing.
Build Authority, Get Customers, and Get Famous
Creating an audience around yourself and your niche is so easy! Here’s how and why every business owner and individual should do it.
If One Platform Is Slow, Appear on More
Your content not performing well on a single platform does not mean it is bad. It may perform well on another platform.
I Posted 1-8 Videos Every Day on YouTube for the Last Full 6 Months. This Is What Happened.
After advising friends and clients to post daily to YouTube, I tried it myself. Here’s what happened.
Twitter Ads: Awful or Amazing?
I’m starting several campaigns on the new Twitter Ads platform. This is what I’ve learned so far.
How I Automate Top of Mind Awareness
Top of mind awareness means to be the first one thought of when a niche is mentioned. Here’s how to automate this in an afternoon.
A Brutal Take On Setting Boundaries With Clients and Valuing Yourself and Your Work
Why does it feel like some freelancers and service workers make all the money? This explains a lot of it.
Search Experience Optimization: How to Do SEO in the Age of AI Chatbots
As AI searches increasingly take market share from standard search engines, search experience optimization has become the new SEO.
I Accidentally Made the Most Viewed Video on the Silicon Valley Bank Collapse. Here’s What I Learned.
I made the most viewed video in the world about the Silicon Valley Bank collapse. Here’s what I learned from the experience.
How Much Traffic, Users, and Backlinks Does Product Hunt Bring? Results From 5 Successful Launches.
Exactly what you’ll get from a successful Product Hunt launch, what to expect, if it’s worth it, and how to do it yourself.
Coffee: The Ultimate Creative Partner
How many trillions upon trillions of dollars have been generated off the back of this one beverage?
How to Make Animated Shiny Text With CSS
I spent 2 hours today Googling how to make animated shiny text with css…
TikTok Tips After 400 Videos
Scripted hook + unscripted longer clips + supporting evidence (shots of computer or green screen) + no sound = FYP
