Paid Media Articles
Articles about paid media hacks, strategies, secrets, learnings, case studies, and stories.

Target Competitor Brand Names Using Video
How to show up in Google for your competitors’ brand names using video and why this is so crazy.
April 6, 2025

Three Podcasts
Three podcasts and five growth hacks from some very savvy digital marketers: Keida Dervishi, Bill Hartzer, and Matthew Stafford.
March 9, 2025

Personalize: How He Gets $1,000,000 ARR With Only 450 YouTube Subscribers
How Hale Fitness uses personalized YouTube videos to close 50% of cold prospects from paid ads.
May 12, 2024

Marketing hacks that seem too good right now
Four marketing hacks that feel too good to be true, which may not last long.
December 17, 2023

Game changers from this week
The TwitterX Ads Glitch is working again, Grok is a valuable search engine, and Featured.com is the new best link-building tool.
December 10, 2023

I have the #1 marketing podcast in…
My under-2.5-month-old podcast is ranking #1 for marketing in several countries. Here’s how I accomplished this.
September 17, 2023