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How to Do Great Local SEO for Your Online Store

By Victoria Greene for Edwardsturm.com. Rather than targeting a broad audience, local SEO is about chiseling down and honing in your reach to target a specific group of people living in a certain area. It’s all about making the most of the existing relationships, communities, and consumer ties. In this short guide, I will show…

How to Increase Your Sales with SEO

By Gareth Simpson, for Edwardsturm.com. Selling and SEO go together like content and marketing. But do you know exactly how SEO can help you increase your sales? And are you being strategic enough with your keyword targeting and landing pages? Here are some sustainable SEO strategies that will not only help you increase sales, but also…

Why Most SEOs Don’t Know Proper Technical SEO

I’ve come to learn that most professionals who call themselves SEOs don’t know the nuances of technical SEO. They don’t how to communicate with developers, they don’t know how to do SEO for single page applications, they’re completely unfamiliar with the idea of analyzing a website’s server log files, the list goes on… They don’t…

12 Things Your Business Website Should Be Doing to Dominate Google

By Ed Brancheau, for Edwardsturm.com. While SEO is an extremely deep and complex field, there are some more basic optimization tactics you can use to quickly up your rankings. The following 12 tactics were hand picked from a much longer list thoughtfully written over the course of a few months, and have been expounded upon…

How We Used Answer the Public to Grow Our Organic Search Traffic

By Andrew Choco, for Edwardsturm.com. Creating content is an essential part of search marketing, but a lot of companies view content as just another task they have to get done. They pick a topic, write 800 words or so, post it to their website, and then maybe promote it on social media. A lot of…